Season No. 06 · Summer

Soft Summer

Muted and cool-neutral: everything quiet and grey-tinted.

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Folded men's cotton tees in the Soft Summer palette

Soft Summer is defined by softness: muted coloring with low contrast, cool-leaning but close to neutral. Blended, greyed colors suit you; anything clear or saturated overwhelms. If bright color seems to 'wear you,' this is often why.

This is a wardrobe of mushroom taupe, steel grey, grey-blue, lichen, ash rose and graphite, with oat in place of white. The whole point is restraint: no high-contrast pairings, no pure brights, nothing that announces itself.

How to wear it

Build outfits from neutrals that are almost colors: Mushroom Taupe over Oat, Steel Grey with Lichen, Graphite anchoring Ash Rose. The palette rewards tonal dressing; two or three muted shades of similar depth look deliberate and expensive.

Grey denim, washed indigo and grey-green chinos are the trouser rack. Graphite stands in for black everywhere, shoes included. When you want one piece of color, make it Lichen or a grey-blue and keep everything around it quiet.

What to skip

Saturation is the enemy: pure brights, true red, cobalt, emerald. They wear you instead of the reverse. High contrast does the same damage, so avoid white-on-black pairings and treat both stark white and jet black as off-palette.

Close calls

Soft Summer borders Soft Autumn: identical softness, warm instead of cool. If caramel and olive flatter you more than taupe and steel, cross over. If clearer blues genuinely light you up, look at True Summer.

9 of our 53 colors are distinctly Soft Summer

Mauve, Mineral, Sage, Charcoal, Coal, Petrol Blue, Granite, Pistachio, Mushroom.

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