Season No. 08 · Autumn

True Autumn

Warm, rich and earth-saturated: the heart of the autumn family.

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Folded men's cotton tees in the True Autumn palette

True Autumn coloring is warm and golden with real depth: rich or coppery hair, warm eyes, golden or olive skin. Warm, saturated, earthy colors suit you; cool, icy, or dusty-pale tones don't. Picture turning leaves: that's the palette.

Reach for rust, mustard gold, deep olive, chestnut, forest and terracotta, with warm cream and brown over white and black. No need to be timid: these colors can run deep and saturated, as long as they stay warm.

How to wear it

Rust, Deep Olive and Mustard Gold are the heart of the wardrobe: any of them as a tee over Light Camel or warm cream, or under a chestnut jacket. Forest Teal is the cool-reading color that still belongs to you; use it where another man would use navy.

Warm cream is your white, chocolate your black, and brown leather beats black leather in every shoe and belt. Earth-toned denim, corduroy and waxed cotton all sit naturally here. Depth is welcome: the colors can go dark as long as they stay warm and rich.

What to skip

Cool, icy and dusty-pale tones: powder blue, icy grey, lavender, cool pink. They drain golden coloring on contact. Pure black and stark white are similarly harsh; when you want maximum contrast, run chocolate against cream instead.

Close calls

True Autumn borders Soft Autumn on the muted side and Dark Autumn on the deep side. If full-strength rust feels like slightly too much, soften. If you keep reaching for espresso and oxblood and they keep working, darken.

12 of our 53 colors are distinctly True Autumn

Copper, Jade, Khaki, Camel, Atlantic, Coral, Mustard, Walnut, Army, Dark Chocolate, Fire, Mushroom.

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